Sustainability is an ideology that cuts across different businesses, sectors and industries. For tourism and hospitality, applying sustainability thoughts and processes to designs, operations and practices can help hotels and destinations ensure long-term stability.
Here are 3 reasons why sustainability is particularly relevant for the hospitality and tourism industry today:
- Sustainability has become a key factor influencing consumer choices in the hospitality and tourism industry.
Many travellers are becoming more conscious of their environment, and they are aware of the negative impact which hospitality and tourism businesses that do not adopt sustainable practices can have on the environment. Therefore, such travellers will want to align with businesses that share the same values that they do. A smart business person will want to cater to this market and gain a competitive advantage over others.
- Sustainability can help businesses in hospitality and tourism to reduce their environmental footprint and contribute to a greener future.
Implementing energy-efficient technologies, reducing waste, and adopting sustainable water management systems will help to minimise the impact on the environment. Businesses that fail to embrace sustainable practices may also face increased operational costs, resource scarcity, and reputational damage.
Well-designed green spaces in your hotel can help the environment
- Sustainability promotes a good CSR strategy that includes local sourcing, supporting local businesses, and engaging with local communities.
This can contribute to local economic development, job creation, and poverty alleviation. It can also help to enhance a business’s reputation and lead to stakeholder satisfaction.
Sustainable practices can be worthwhile if it involves concerted efforts from everyone in the industry. Something as simple as making the right choice of toiletries can go a long way. Take a bold step in your sustainability journey today.